Over 35% percent of American families with children skipped a meal in the last month due to financial reasons according to the 11th Wave of the dunnhumby Consumer Trends Tracker (CTT) released today during Groceryshop. This is the highest rate of food insecurity since August 2023, when inflation for groceries hit 3.7%. Overall, 28.5% of consumers said they have reduced their meal size or skipped meals due to financial hardships.
